Facebook Testing 'Explore' Tab on Android, Shows Content From Pages You Don't Follow

Faceook is gearing up to engage you more to its content pages and as so is working on adding a new Explore tab to its Android app, which will show users content similar to what they already engage with on the social media platform. The new Explore feature is only available on the beta version of the main Facebook for Android app right now and has not been rolled out to all users. The move follows similar testing on iOS.

Those who have received the Facebook beta for Android update (we're seeing it in version 111.0.0.13.69) will see two tabs at the bottom of the screen: Home and Explore. The Home tab shows you content from your friends, groups you are part of, and pages and people you follow. So essentially, the Home tab now operates as your News Feed.On the other hand, the new Facebook Explore tab seems to work similar to Instagram’s Explore tab and recommends content based on content you have interacted with in the past. It presents content from pages similar to what you have ‘liked’, but not the ones you already follow.

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The content shown by Explore Tab on the app are mix of images,videos and links now but facebook would definetly monetized it soon with advertisements in the feed on the Explore tab.Such sponsored content remains relegated to the Home tab in the new Facebook beta for Android layout.

Facebook had already added Explore Tab to its iOS app back in january but the features hadn't been rolled out to all iphone and ipad users.It have been confined to some particular region and still testing.

Source:gadgets360

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